USAA
REDESIGN JOIN US PAGE

Must-haves:

Better articulate individual product features uniquely developed for exisiting USAA members and highlight military benefits
Make it easier for prospects to digest and filter content as well as increasing its relevance by providing a more personalized experience
Create further enhancement with design experience — new / fresh perspective than current Why Join page

_0005_06_USAA_JoinUs_50_0005_06_USAA_JoinUs_50

 JOIN US PAGE

USAA_JoinUs_01USAA_JoinUs_01

INTERIOR PAGE

USAA_JoinUs_02USAA_JoinUs_02